Legit Podcasting Tips for Non-Beginners – Podcast Advice from Pat Flynn

Legit Podcasting Tips for Non-Beginners – Podcast Advice from Pat Flynn

– [Pat] Hey there podcaster,
my name is Pat Flynn, and welcome to Beyond Beginner Podcasting. This is a relatively short video, to help you graduate from beginner level and go pro with your podcast, and here are the things
that we’re gonna cover. First, I’m gonna give you
three quick podcasting tips. These are things that you
can take home with you, even if you have to leave
early or stop this video. This is pre-recorded, so obviously you can come back and watch this later, but I just wanted to start
off right off the bat with some high-value stuff that a lot of beginners
aren’t thinking about and these are things that you
can actually do right away to help you grow your show. Next, three changes that
pro podcasters make. This is mindset, mostly,
and this is gonna be huge in order for you to actually grow into the next level of
your podcasting career. This is how we begin to start
giving ourselves time back so that we can actually
start making changes that are actually going
to move the needle for us and our show. And then, finally, three calls to actions. These are things that
you will be able to do, and I’ll instruct you to do
and exactly how to do them, at the end of this video, so
that you can begin to start to actually take action, and
like I said, see those results. I’m so proud of you for
watching this video, and for understanding how
important podcasting is, and how much it is changing right now. It’s so great because I
remember when I started out, a little bit about myself first, I picked up my first
mic in December of 2008. This was in my parents’ home,
I was a little disheveled, I had just gotten laid
off, and I wanted to have my hand at podcasting
and see what it was like. To be honest, it was hard,
and difficult, and guess what? We all start at the beginning,
and you probably remember what it was like to start off as well. Here’s a few years
later, in August of 2015. I’m holding a different microphone, but this time it’s a podcasting award. I had won the top business podcast award from the Academy of Podcasters,
at Podcast Movement in 2015, and since then, I’ve just been growing and teaching other people
how to podcast too. I actually have a show that
maybe you’ve heard of before, it’s called Smart Passive Income. It’s been alive since July of 2010, and I have four other podcasts too, Ask Pat and a few others
that I have my voice behind. And it’s just one of my
favorite things to do. Since publishing my first podcast episode, I’ve accumulated over 60
million total downloads. I’ve keynoted several podcasting events including Podcast
Movement in 2015 and ’18, and then very recently,
Podfest in 2019 in Orlando. I’ve recorded over $300,000 in
podcast advertising revenue, but more than that,
I’ve had over $1,000,000 made in podcast product revenue, meaning online courses, coaching
programs, affiliate marketing, things sold as as result of
the podcasting, and guess what? You have a podcast, you have the ability with that asset to make
money beyond advertising, and actually, that’s where
I would recommend you start, and I’ll talk more about
that in a little bit. And then finally, my
podcast has been featured in Forbes and New York
Times, and it’s just one of the best things that
I’ve ever decided to do. So I’m so stoked that
you have a podcast too, and I’m here to help you
take it to the next level, because guess what? Teaching is one of my
favorite things to do. I teach a lot of students online, both for free on my blog and podcast, and in actual paid online courses, for instance Power Up Podcasting, which is a course that has
helped thousands of students get started with podcasting. You don’t need that, you’re beyond that. Next, Smart from Scratch,
which is beyond you too, this is for people who are
just trying to figure out what their idea is, what their niche is. 1-2-3 Affiliate Marketing,
which is a course to help people make money
through affiliate marketing, and then I have an advanced
podcasting course coming out, if not already, Amp’d Up Podcasting, which is more of the advanced
stuff for podcasting, which you’re gonna get a
glimpse of the kinds of things that I teach today in this video. Now, before I go on, like I said, teaching is one of my
favorite things to do. I love teaching on stages,
it’s my favorite thing. However, teaching on stages live like this is very difficult to do,
’cause there’s travel, and there’s coordination, these
don’t happen all the time. This video is as if I was
teaching in front of you, on stage, and with my best material to help you with exactly what you need. You have a podcast, I
want you to make it grow, this is my way to help you. So let’s get started. First, let’s talk about
three quick podcasting tips. So first of all, tip number one, this is a super simple social share. This is a tool that you
can use within an app that you’ve likely heard of before, and that is called Spotify. Spotify has come on the scene recently as a company that’s been
wanting to take control of where audio is listened to, and that’s not just music
anymore, that’s podcasts. They just acquired a couple big companies, and they are here to stay
in the world of podcasting. And there’s a really cool
thing you can do with Instagram that I’m gonna show you right now that’ll help you get more
downloads, subscribers on Spotify. So Spotify I predict is where
a lot of podcast listeners are gonna be going to,
and this is a great way for you to easily share episodes on that platform, and
I’ll show you right now. Okay, so here we are in Spotify, and yes, I do have a
pizza-making playlist, but I’m just gonna go to search and look up my podcast really quick, and I’m gonna go to the latest episode, which is the one I wanna share. This is episode 362 with Christy Wright, where we talk about women
and entrepreneurship. And I’m gonna click on the
little share button there which is the box with the
arrow pointing out of it, I’m gonna click that, and then you’ll see right here it says Instagram Stories. There’s also Facebook and
Twitter here by the way. I’m gonna click on Instagram Stories, and immediately, you’re
going to see Instagram open, and open a story, this
will share it to everybody who is following me on Instagram Stories, and actually it’s kinda right
here in the upper corner, there is going to be a link,
or a place for people to click to then directly open up
Spotify and listen to the show. So this is a really, really nice way to share individual episodes,
especially once they come out. No, it doesn’t play the little audio file with the clip and stuff,
that’s totally okay. I would set this up beforehand, so I would I would do is
actually something like this. Let me discard that. And then I’m gonna go here, and do something like, hey everybody. Hey, what’s up everybody, Pat Flynn here, I just recorded and
published an amazing episode with Christy Wright,
where we talk about women and entrepreneurship,
and on the next screen I want you to click on
the upper-left-hand corner to click and listen to that
right now, it’s awesome. Okay, so I’m not gonna actually do that, but you get the idea. Okay next, tip number
two, rankings and reviews. Yes, you likely know there
are rankings in iTunes, and Spotify, and Apple, and
also you can see your reviews. But it’s not always easy to
see they all in one place, so I wanted to share a
couple tools for you. These both essentially do the same thing, you could choose the
one that you like best, I’ll show you both. That is Podkite and Chartable. These are websites that tap
into the API of podcasts and directories to
understand what’s ranking, where you’re at, where were you, and what your reviews are
as well, let me show you. So if you go to Chartable.com,
this is where you can get podcast analytics, and if you sign up now, I’m actually gonna log
in for you to show you what this looks like,
but it’s free to use, at least at this point in time, so I’m gonna log in really quick. So as you can see here, when you log in, after you connect your
podcast, this is mine up here, you can see some data right
here in the dashboard, like how far you’ve
climbed, or where you’re at in certain rankings in
different categories, which is always good to know. If you wanna see your reviews,
just click on reviews. And it doesn’t just give you
reviews in your home country. It also gives you a chart
of how many you’ve gotten on each day, and also reviews
from other countries too. So you can see United
States here, Canada here, let’s see, any other countries, Australia, that’s not
really a very useful review, but that’s still good,
five stars, I like it. And then some other
things here like charts that are a little bit more
detailed that what you saw on the dashboard, going into
all the different platforms. I think it’s actually just
Spotify and Apple Podcasts here for now, but likely
it’s gonna add more later. Podkite, very similar thing. With this one, it is paid
after your first podcast. As you can see, you can track
your own podcast for free, and any more after that you have to pay, but this also is a great service. I’m gonna log in and show
you what this one’s like. So as you can see, very similar in terms of the dashboard
and what it can give you, rankings in various countries, also Google Podcasts is
here as well which is great, your latest reviews all in one place, and you can see them here on
the left-hand side as well, and this is in beta I
believe at this time, so it’s likely gonna
add a lot more things. Plus, with Chartable and Podkite, you can actually send e-mails to yourself to see where you’re at,
so that you can get it just directly into your inbox,
which is pretty amazing. Hopefully that’s a nice
handy tool that you can use, and again it’s free to use, both of them, right now, which is great. And then finally, tip number three, let’s do a quick metadata audit. That is, your titles,
descriptions, your things that you have going on
in your Apple store, and your podcast in general, to make sure we’re following all the guidelines and you are using best practices. Okay, so here we are in
the iTunes on your desktop, and this is a great place
to see a lot of things that are happening all at the same time. By the way, this is where
I usually go to do research ’cause it’s a lot easier than in your app, so if you go to, for example,
Management Marketing here, which is a subcategory of business, you could see a lot of what’s hot, and what’s going on, what’s new. I often look at what’s
new to see like, okay, well who are the up-and-coming
podcasters out there that I can maybe connect with and help out and potentially feature
on my show, or vice versa, those kinds of things,
you could see rankings for various podcasts here
as well, which is great. But I’m gonna go to my show really quick, and a couple things I
want you to keep in mind, number one, do not keyword
stuff in your title, so this is the title of your podcast, and especially in your author name. They’re cracking down, they’re
actually removing podcasts from iTunes and Apple if
you include things like, if this were to say Pat Flynn,
blogger, podcaster, author, keynote speaker, entrepreneur, marketer, all that sort of stuff,
they see that right away they’re gonna take your show away, and a lot of people have
gotten their show taken away, and it’s been a hassle to get it back, so make sure you pay attention to that. The second thing is your description. I think a lot of us
podcasters often overlook how important the description is. Remember, when people
come here, two things, they see the artwork first, and then likely they begin reading, well is this a podcast I
actually wanna click play on, before they even start reading
the names of the titles, which often get lost sometimes. It’s the description that
should be doing the job to help sell the show. So a couple things, yes, include keywords, and do it in a way that
makes sense for humans, and obviously include a
lot of derivative keywords that would also make sense
for search engines too. Search for podcasts is not quite where YouTube and Google are yet, but I envision it’ll
get there at some point. But if you wanna see a
sample of a description that’s been worked on and tried and true, come and check out mine, you
can borrow the same framework. But it really starts with
my name and my blog name. You don’t wanna repeat
the exact podcast name in the description, they’ve
also explicitly mentioned that that can also get you
removed from iTunes as well, but make sure to include information. As soon as they start reading, they start to be attracted to,
well this is the kind of show I’ve been looking for. So for example I say here, I reveal all of my online strategies,
blogging, income sources, and killer marketing tips, and
this is the important part, so that you can be ahead of the curve with your online business or blog. That is the benefit, and
this is where most people don’t think about their description. They just kinda go, here’s
what the show is about, that’s called features,
features, features. You wanna also talk about the benefits, what is in this for the listener. Encourage them by teasing
what kinds of things they’re gonna learn, and they’re gonna be more likely to click through. So that’s just a very
quick high-level overview of the metadata that is
important about your show. The second part of the metadata that’s important are your titles. Check ’em out, read ’em
over, are they enticing? Are they interesting? Are the descriptions
something that would actually encourage people to click
on that particular one? You can check here by clicking the info, on the info on the desktop version, the links aren’t clickable, but
on the podcast app they are, so make sure you do have links, perhaps back to your show notes page, or any other resources, and
you’ll be good to go there. All right next, section three, beginner to pro changes
that have to be made. These are things that you must do in order for you to grow your podcast, to grow as a podcaster,
for you to stay sane, for you to not give up,
’cause I promise you, if you don’t keep these things in mind, you will burn out, you will lose momentum, and we do not want that to happen, because your listeners need you. They’re out there, some of
them have found you already, but there’s plenty more
that need to know you exist. So we’re gonna talk about that. And first it starts
with pro tip number one, and that is automation. You have to learn about automation. That is removing yourself from the process of producing your show
as much as possible, because guess what, if
you’re doing what you did at the beginning, and you’re
still doing all the ins and outs, and the little things, and the little publications, and moving things here and there, and editing, and slicing, and dicing, and exporting, and
tagging, and publishing, those are hours wasted that you can be using for other things. First of all, it’s gonna drive you mad if you continue to do this, but secondly, you don’t have any more
time to do the marketing, and the things that you need
to do to turn your podcast into a business and support you. I heard this quote. Obviously, a podcast can
help you with marketing, but the act of actually producing it is not a marketing strategy. Just publishing alone is not
going to get you new listeners and downloads, it’ll get you a few, but the real momentum starts to happen when you open up your time
by learning about automation, and how to remove yourself
from that process, so that you can put more time back into marketing your show, getting
in front of new audiences, and actually working on your funnels and your business plan, and
all those sorts of things. So a few things I wanna share with you, some tips I have for you
in regards to automation that are gonna help you sooner than later. Number one would be to get hired help, and if you are looking for
somebody to edit your show, and even produce your show notes, you can go to PodcastPress.io/AMP. I have a partnership with them, if you’re just getting the podcast edited, you can get your first month free. It’s like half-price for the first month if you get show notes, for
their show notes pricing option, but I’ve worked with
them, a lot of my students have worked with them, and they’re great, and they work very well. If you do not have the budget yet, or you don’t yet value your time over the money that you have,
then you can train your team. Over the shoulder viewing,
whether that’s a person following you as you
produce your next episode, or even you screen recording, that’s how you can start to
hand off some of the help, especially some of the stuff that is done on a repeated basis with every episode. And then finally, you could
develop more efficient systems. This is regardless if you
hire other people or not. There are likely things that you could do, from getting guests on the
show and scheduling them, to the production of your show, the editing process, to
the exporting process, planning your shows ahead of time, these are all parts of your system, and SOPs being Standard
Operating Procedures, things that you do over and over again can be improved and become more efficient, thus giving you back more time so that you can do other things, like: let’s move on to pro
mindset-shift number two, and that is marketing. Marketing is as much an
act, the act of marketing, the act of putting your show out there in front of other people who can find it, and love it, and share it, yes, but marketing is also a mindset-shift, because you know, you have to know, that your show is something that is worth somebody else’s time, that
needs to get out there, you almost have a
responsibility or an obligation to get it out there, and the problem is, marketing, we all think marketing is just putting it on social media, and that’s so beginner, you are past that. “Podcasters are great at
asking their subscribers to become new subscribers.” We think that posting on social media and all the repurposing that
we do is gonna grow our show, but guess what, we’re
only showing our show with people who already
know we have a show. That’s not going to work. Here is the trick to growing your show, I’m just gonna give it to you right now. Because think about it, if
you are on social media, Facebook, Twitter, LinkedIn, wherever, and you share your show,
a person has to stop what they’re doing there, they were there for some other reason, they find you, they have to be interested
enough to click away from what they were doing to
go and open up a podcast app, and then determine whether or
not it’s worth clicking play. And then they can make a decision to see if it’s worth going
to your show and subscribing. But if a person is already
listening to a podcast, somebody else’s podcast,
they’re already in podcast app, and in a great state of mind to, especially with an endorsement
from somebody else, subscribe to your show too. This is Seth Godin, a very,
very prominent marketer, and somebody who I look up to quite a bit, he wrote this article not too long ago, it says podcasting is the new blogging. Here’s Neil Patel, he says
hey, forget guest posting, here’s why guest podcasting is king. And this person, I don’t
even know who this is, but they were writing on Medium, they’re writing about these two articles. Here’s the thing, guest podcasting is the new guest blogging. Guest blogging, when blogging was a thing, or the thing, it was the
best way to grow the blog. Why? Because blogs easily
connected to each other. You could comment on one blog, and then a person can
easily click on your comment and go to your blog, and
then subscribe to that, and you get the RSS feed,
and then people comment, and it kinda just grows from there. With podcasting, it’s
a little bit different. You have to work a little bit harder, and this is why podcasters are struggling, because they don’t wanna do the work. You have to do the work. So you have to work to get
on other people’s shows. And you need to know
what your superpower is so that people will be enticed, so that you’re going to be
more marketable yourself, in addition to the show that you have too. And then pro tip number three, profit. You have to understand that, actually, let me turn the camera on really quick, because I just need to
talk to you, hold up. Hey, thanks again for watching this, we are I think more than halfway through. I hope you’re enjoying the content so far. But I just wanted to talk to you a little bit about profit. Some podcasters think that profiting from your podcast is
bad, it should be a thing that you should continue to do for free, it’s free content, you
shouldn’t make money from that, and I think that’s crazy,
because you deserve to get paid for the great things that you have to offer your audience. Now that doesn’t mean
you take everything away that they’ve already had access to, and then start charging
for it, that’s a no-no, that’s where you can get in trouble for charging for things that
people already had access to. The answer to making
money from your podcast is offering additional value and services that would be worth a person’s money in exchange for whatever
it is that you’re offering. And even if you’re just a hobby podcaster, you deserve to make money, if anything, so that you can continue podcasting, and serving other people too, right? So I think it’s really smart for us, no matter what level we’re at, to already start thinking
about generating a plan to make some money from our show. Now this does not mean
advertising and sponsorship. Actually I don’t recommend
doing that up front, and for most of us, it is very hard to do, because we don’t have the numbers to attract certain advertisers. Now that being said, even if
you have a small audience, but they’re very targeted,
and you’re in a specific niche and people in other companies
can understand the value of that targeted audience that you have, you don’t need tens of
thousands of listeners every episode to attract them. You just maybe need a few hundred, and if that brand is aligned
perfectly with that company, then you can generate an income by perhaps affiliate marketing. That’s one of the four different ways that you can make money from your podcast. Let’s go over them right now, and again, I’m gonna forget about
the slides for this one, I’m just gonna share it with you, because hopefully you can
see just how passionate I am about this, because I wanna
help you generate more income. Number one, advertising and sponsorships, we’re not gonna talk about that right now, it’s not something that
you should start off with, and at this level, you’re
most likely gonna benefit more from these other three strategies. Secondly would be selling
your own products, if you have your own coaching
programs or services, guess what, a podcast
is a perfect platform to set that up for you. Online courses, anything,
your own products, your own merch, people
will fall in love with you and your voice, and they’re
gonna wanna support you, and letting them know about
the products and services you have to offer are great. I’ll share with you a little tip, just to soften that
sell, in just a moment, after I go over these two additional monetization strategies. The third one is affiliate marketing, that is generating an income
by recommending other people or other companies’ products. And then fourth and finally
is the Patreon model, where people are supporting
you because they’re fans, and this is sort of like a PBS, paid-for-by-viewers-like-you model, where you can set up a Patreon account, your patrons can help support you by devoting a certain
amount of dollars to you for every episode, or every month, and then they get access
to special things, perhaps they get access
to the episodes early, or a free webinar with you, or training, or something like that,
there’s many ways to do that. Again, you’re just
offering additional value on top of what they’re already
used to getting from you, and they wanna support you. So I had said just a second ago, there are ways that you
can use your podcast to soften that worry that
you might have with selling. First of all, you can sell
and serve at the same time. You can sell and serve at the same time, and using your podcast, this
asset that you’ve built, you can do something that’s very special to help you sell even
more, and here’s the trick. If you’re selling your own courses, or your own products, perhaps
you have a coaching program, invite a student, or
somebody you’ve helped, somebody who’s paid for
your program, on your show. And don’t ask them
questions about the product and how awesome it was, that stuff’s gonna come out naturally. What you wanna do is have a conversation with that person about where they were. Why? Because that’s
where your audience is. What they struggle with, why? Because your audience is
struggling with that too. And what helped them through that process, and that’s gonna come out
to be you, which is great. And so that’s, I’ve done this a few times, and it’s just been bonkers
for encouraging people who had doubts, or who were on the fence of buying my programs, or
courses, or getting coaching, it just really helped them
feel secure about the fact that wow, if that person had done it, and they felt the same thing I did, then maybe I can have the
same results as them too. So that relatability, and the
promotion not coming from you, but for the person who
is a guest on your show, is absolutely key. And then when it comes
to affiliate marketing, use the exact same strategy. For example, I interviewed
ConvertKit founder Nathan Barry, and that
episode has accounted for over $50,000 in affiliate
earnings, because why? No, not because we talked
about how amazing a product ConvertKit is, but because
we’re helping the audience build a relationship with
the founder of that company. That’s the struggle with
affiliate marketing, because it’s not your product, so you have to work a little bit harder to get your audience to
actually trust that product, and when you tell the
story behind that product, the origin story, the struggles, and why this thing was built for them, well it’s an easy sell at the end, and of course if there’s something special like an exclusive deal
that you can work out with those affiliates, that
can help it even further. Sorry, I don’t know if that
felt like a rant or something, but just wanna show you how
passionate I am about this, and I want you to succeed so much. So we’re gonna go back
into the slides here, because I just gave you
the automation, marketing, and the profit talk, and we’re gonna go into the final three call to actions that you can do right now,
related to those things, just to push you a little
bit and give you some action that you can use moving forward, and then plus I have one other
thing I wanna share with you, related to some next steps
that we could take together to help you grow your show even more. All right, so let’s finish strong here. Three calls to actions for you. First call to action is to
write down ever step you take the next time you create
a podcast episode. When I run this exercise with my students, every single person is so surprised that it takes so long, after they start writing everything down,
because they realize, wow, they actually don’t
have to do all those things. Whether it’s just all
those things in general, because a lot of those things
may be a waste of time, or all those things themselves, which means they’re more
likely to hand off things that they know they should hand off, so that they could focus on everything that they need to focus on. And that’s what I want you to do. This is part of your automation practice, and it starts with knowing
what actually happens. This is very easy, the
next time you create a podcast episode, just
write every single step down. If it includes a guest,
starts when you start interacting with them, and then just see how long that list is, and
where you can trim down. Call to action number two,
reach out to 10 podcasters in your space, your niche, and ask to be a guest on their podcast. You wanna make sure the audiences align, but this is just a call to action to get you out of your comfort zone, ’cause likely you haven’t
asked probably in a while, or ever, and there’s
likely people out there who you’ve wanted to ask, but you haven’t, now’s the time to do it,
because like I said earlier, just producing your
podcast isn’t gonna help. You need to be on other people’s shows, because those podcast listeners
are gonna come over to you, and become listeners for you, and share your show,
and become raving fans. So reach out to 10
podcasters in your space, ask to be a guest on their podcast, not for you, like don’t just
say hey, I wanna be a guest on your show, because I’m
awesome, and I want you to do this for me so I can get more… Nobody’s gonna say yes
if you ask that way. Always approach it with
how you can offer value, and provide a service, or give something to that podcast host and their audience that they have yet to hear. And then finally, call
to action number three, invite a customer onto your podcast, or invite a founder of
a product you promote. And of course, in that podcast episode, you wanna promote those
particular products, just stick to one product per episode, and I guarantee you, you’re
gonna have more people getting very curious about
what it’s gonna be like to be just like them,
or wanna get involved with that product, so
this is gonna help you begin to start generating
more of an income with this incredible
asset that you’ve built, called a podcast. And a bonus call to action for you, and I know you like the
specific strategies, especially to grow your
show and market your show, guest podcasting is just one
of a few giant marketing levers that you can pull, and so
what you can do right now is register for a free live webinar that’s gonna happen, or
if you’re watching this in the distant future,
it might be a replay, but right now, you can register for Double Your Downloads,
that is below this video. There’s various times
that you can watch that, and this is where you
can get direct advice, specifically for mainly
the marketing portion of the sort of AMP, if you didn’t notice, that’s what automation,
marketing, and profit stands for, just like my course AMP’d Up Podcasting, but so far, all this
stuff just free for you. And this is sort of a
glimpse of what it’s like in my premium course, and I’m not asking for anything right now,
other than to register for Double Your Downloads
below this video. You can go to all of them, or just the one that makes most sense to you, and I look forward to giving
you more specific advice to help you increase
your download numbers, and we’re gonna get a
little bit more granular with some of those strategies
during those times. So register below, and again, I just wanna thank you
so much for coming on and watching this, and
please feel free to share. Just take this link above and share it, I don’t care how many
people you share it with. If you know other podcasters,
and you know this is helpful, hopefully this will be of value to them, and obviously you know that I’m gonna take care of them as well. So hey, I appreciate you, keep going, let me know what you think,
@PatFlynn on Instagram or Twitter, and I’d just love to know if you thought this was useful, and hopefully I’ll see
you on the live training for Double Your Downloads. Thanks so much.

45 thoughts on “Legit Podcasting Tips for Non-Beginners – Podcast Advice from Pat Flynn

  1. Great video Pat! I’ve just launched a podcast called “the NeuroRecruiter” your content has really helped me so far! 🙂 subbed and will share!

  2. Started listening to your content a month or two ago. Turning my video production career into a video podcast and your channel has been a huge help and inspiration!

  3. YES PAT! THIS IS GOLD! My podcast was ranked as number 9 in the world by NASDAQ and these tips are brill!

  4. can someone explain to me what exaclty is a podcast? Is it there only in a certain app/website? is it the new youtube but with just sound?

  5. Really enjoyed this podcast video, i'm in the processs of planning two podcasts to launch next month, so this has definitely helped, i'll be sharing this in my group to my DJs…

  6. Thanks for this! I’ve been struggling with growing my audience. I believe these things will help. If you’re looking for a clean, family friendly podcast to listen to, check us out! http://bit.ly/TheTableApple

  7. Fantastic Pat! Thanks for the great info. I just hired a VA to start taking over my podcast production and other time-sucking tasks, and it's always helpful to have people like you confirm the importance of handing off tasks that don't need me.

  8. Great video. I’ve recorded my first podcast 4x LOL. What advice would you give for one person podcast vs interview style. I prefer interview style, myself but want to get a few under my belt before inviting folks. Is it better to keep the shorter when by yourself, as a general rule? Other tips?

  9. Once upon a time, I stumbled across the SPI Podcast. Three years later I'm building the business of my dreams helping thousands of people in my niche. And I have a podcast! Thanks for sharing these tools and tips.

  10. Thank you Pat for your great content. I came across your info shortly before I seen your interview with the news channel recently. I must say I am glad I have found your content. I am just starting to think about podcasting as my platform for producing content around my niche. I want to also diversify eventually. Thanks again for the pin that is soon coming in the mail. Keep up the great work.

  11. This is fantastic. Appreciate the call-to-actions at the end there; really tangible steps of what to do with this info.

  12. Oh snap that's my podcast at 9:07! Real Life Leadership! Didn't realize we made it in New & Noteworthy! I do the editing, recording, graphics, and social media for it 👌 Your other tutorials really helped me when I was launching it.

  13. hey Pat, from someone you don’t know and will likely never meet, just wanted to reach out to say thanks for the great content you continually put out. Finally started my own podcast and unashamedly inspired by the stuff you do and teach 👊🏿

  14. Thank you, Pat. Sharing these tips is super valuable. Not everyone is willing to do this, so thank you! Definitely will be using these for my podcast, Elevatd Life.

  15. One of the best ways I've heard for making money from a podcast is by format shifting the content.
    Hire a transcriber to convert episodes of your podcast into text and turn it into a book. People who just aren't interested in podcasts might love your content, but they'd never discover it until it was turned into a book, or video, or public speaking engagement.

  16. Thank you for the great info. I've been wanting to start a podcast and this is a lot of great advice especially advertising where people listen to podcasts, such simple advice that I just didn't even consider…thanks again!

  17. Hey Pat, incredible tips as always!

    Question: I launched my podcast using your tutorial a couple of years ago and use the method of publishing to iTunes via Powerpress on my wordpress site. I also use Libsyn to host.

    After following those tips back then I included all of the keywords in my title, and I've no idea how to remove those. Changing the show title in Libsyn doesn't affect how it appears in iTunes. Any ideas on how I can do this?


  18. Hi Pat, thank you so much for sharing such amazing content! You always deliver on your promises, I appreciate that.
    Q: Spotify sharing – Does the link sharing also work with <1000 followers on IG? Usually links only work with +10k.
    Thank you!

  19. So very blessed to have you as a guide. Not quite up to par with this video, as far as progression. Once I am, I will share with you.

  20. Hello from Egypt, and a gazillion THANKS for this video, it was EXTREMELY helpful, my podcast aims at empowering Arabic-speaking women around the world, and I'm truly excited about putting what I've learned today to action 🙂

  21. Can you make an podcasting video on podcasters who use different brand laptops I have a Dell what software should I use?

  22. Dooog, just read about you in Gary Vee's book lol.
    Im currently watching your stuff to launch my own podcast and then while ready the book I was like.. THAT'S THE FUCKING DUDE SCHOOLING ME the podcast stuff hahaha.
    Keep up the good work!!!!

  23. 10 minutes into video not a single tip yet, spotify huh? Wow mind blown (!) I was expecting which programs to use, low budget starts etc.

  24. I want to start a podcast soon I will be using your channel as my learning point if you have any advice for a beginner please let me know. Loved the video

  25. Do you think the zoom h6 is a good way to start my podcast I really want to have something that's my own it seems like these jobs let you go when they want for no reason so with that in mind I want to start something that can't be took away I wanna really make this work

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