How To Find Content Ideas For Social Media in 2019 (NEVER Run Out of Content Ideas Ever Again!)


Are you having trouble staying consistent
on social media because you’ve run out of concept ideas? Or do you feel like you’re constantly repeating
yourself, telling the same story over and over? Or are you just a little low on inspiration
and want to learn some new ways to find content ideas for your social media channels? You’ve come to that right place, because in
today’s video, I’m going to share some of my own personal tips, tricks, and hacks on
how to consistently come up with new and fresh content ideas for your social media channels. So if you want to learn how to find content
ideas for Instagram, how to find content ideas for YouTube, for Facebook, for your blog,
your podcast, anything else, make sure that you stick it out until the end, and let’s
get started. Hi, guys. Welcome back to my channel. If you’re new here, my name is Joke. I’m a professional musician turned digital
entrepreneur, and I’m now on a mission to help you leverage your skillset and creativity
to be your own boss. So make sure you hit the subscribe button
and notification bell to get updates on future videos, and also head over to Instagram, because
I often ask in my stories, what kind of topics you want me to discuss right here on this
channel. So make sure you head over there, say hi,
and join the conversation. If you’re a content creator, a blogger, YouTuber,
podcaster, photographer, videographer, or a creative entrepreneur, chances are, at some
point, you’re going to run out of content ideas, or these moments are going to hit where
you feel uninspired, and when those moments hit, it’s really hard to come up with new
and fresh content ideas for your channels. Type yes in the comments if you know what
that feels like, because I do, and quite frankly, those moments suck. But, lucky for you, I also have more than
10 years of experience in creating content for all different kinds of platforms. So here are my top five tips on how to stay
consistent in your content creation, even during those uninspired moments. Tip number one is don’t try to reinvent the
wheel. As a creator, your creative need to come up
with the most creative idea out there might actually be what’s stopping you from coming
up with any ideas at all. There’s absolutely nothing wrong with checking
on other people in your niche and seeing what’s working for them. What kind of content are they putting out
that seems to be performing well? What kind of topics do they discuss that get
a lot of engagement from their audience? Now, in no way am I saying that it’s okay
for you to just go and copy them, because it’s not. Firstly, because you’re better than this. Come on. And secondly, because you’re never going to
be as good at being them as they are. But, that being said, you can totally create
your own authentic and creative version of content that has already proven to do well. There are thousands of podcast episodes, blogs,
blogs, Instagram captions that talk about the same thing, but that doesn’t make them
exactly the same. This is not the first video on how to find
content ideas, but it is the first video where I share my personal take on the topic. So it’s totally okay if you check out other
people in your niche, and then make your own creative and authentic version of content
that has already proven to do well. Tip number two is ask your audience. It’s never been as easy as it is today to
survey your audience on what kind of content they really want you to create, and this is
how easy it is, and I’m going to show you on the screen what I’m doing. But, basically, you’re going to go to Instagram,
and we’re going to create a new story, and then we’re going to use the question sticker. And what this will allow you to do is ask
a question to your audience, or let them submit their questions to you. So what I’m going to put in is, what kind
of videos do you want me to make in the future? If you’re a wedding photographer, for example,
you could also put, what are your questions about wedding photography? Let’s delete this. we could also just put in, ask me anything,
and then you post it. If you’re like me, you want to use a pretty
image. You can. Just make it beforehand, and then put the
sticker over it once you’re creating the story. The thing is, once you post it, for 24 hours,
people will be able to submit their questions, or answers, depending on what you put on the
sticker, and you can then reply to them directly through message in your stories, or you can
just choose to use that information to create longer form content. Tip number three is ask yourself. There are plenty of things that you could
be sharing with your audience that you’re simply overlooking. Because our own lives seem so common to us,
they don’t feel like anything special anymore, and sometimes, that makes us overlook the
content possibilities that are right in front of us. So to help you come up with new content ideas
all year round, I’ve put together a free list of a hundred questions you can ask yourself
to come up with new content ideas for well over 365 days, and that are simple things,
such as, who’s your mentor? Who do you look up to? Or how did you get started in your career,
your field, or your niche? But also more in depth questions, such as
what breaks your heart about what you do? What lights you up about what you do? Or what are the 25 most commonly asked questions
about your product, your service, or your business? So make sure you stick it out until the end
and I will show you exactly how to get your hands on that list. Moving on. Tip number four is create one piece of long
form content. So instead of trying to create different pieces
of content for all your different channels, and running the risk that you’re spreading
yourself too thin, or that you simply don’t have time to keep up with all that content
creation, or worse, that you burn through all of your ideas in a week, what you want
to do is, you create one piece of long form content, and then you create all your other
content for your other channels from that one piece of content. So, for me, my long form content is my YouTube
videos. I then get those videos transcribed and turn
them into a blog post. But also, on the day that I go live with a
video, I post a short video announcement on Instagram, I Tweet about it, and I post it
on Facebook. Now, let’s say that you like to interview
people. Then make a longer video for YouTube with
the entire interview, but use shorter edits, shorter clips for your other social media
channels. If you’re a poet, you can put together a bundle
of your poems, and then share shorter pieces on Instagram, or create a longer video, a
spoken words video, post it on YouTube, and again, make sure it is something that you
can post on Instagram or Facebook. I can keep going, but I’m sure, by now, you
know what I mean. This is also a content model that GaryVee
uses, Gary Vaynerchuk, so if you want to know more about that, just Google GaryVee, content
model, or click on the link in the description below. Step number five is keyword research. Keyword research will allow you to find out
what people who are in your niche, or who are interested in your niche, are actually
searching for, and once you find out what they’re searching for, you can create content
completely tailored to their needs. The browser extension that I use to do this
is called Keywords Everywhere, and to show you how that works exactly, I will hop on
my laptop and share my screen. Okay, guys, we’re in my browser and I just
want to quickly show you where you can download Keywords Everywhere. Just go to KeywordsEverywhere.com and then
install it for your browser version, and once you do that, you will see that it pops up
at the top here with your other extensions, and just make sure that you turn it on and
you’re good to go. So what Keywords Everywhere will allow you
to do is that, every time that you search on Google, it will show you the monthly search
volume for that keyword or keyword phrase, as well as the cost per click and competition
data. And, on top of that, it will also show you
related keywords, and keywords that people in your niche might also be looking for. So what you want to do is, you go to Google,
and let’s say you’re a guitar teacher. Something my audience might be looking for
is how to play guitar, and there we go. As you can see here at the top, it will show
you the monthly search volume, which is 110,000 in this case, the cost per click if you were
to advertise on it, and then the competition based on a scale of one. But what’s also really interesting is that
it will show you related keywords, how to play guitar for beginners, how to play guitar
course, also with the search volume per month, the cost per click and the competition. And then when you scroll further down, and
this is where you can get your new ideas for content is, it will also tell you what people
are also searching for on top of how to play guitar. So someone might also be looking for the basics
of guitar, finger guitar, just finger picking, how to play guitar for kids, how to play guitar
online, best online guitar lessons for beginners. So this can give you other ideas for content
to create in your niche and on your topics. So that’s it. Once again, let’s take a look at those five
tips. So firstly, don’t try to reinvent the wheel. Then ask your audience and ask yourself. Stick to creating one piece of long form content,
and then create everything else from there, and do keyword research to make sure that
the content you’re making is actually something your audience wants to see and is looking
for. And I guarantee you, if you implement these
five tips into your content creation process, you will never run out of ideas again. And if you want your own copy of my free question
list, called 365 Days of Content Ideas, I’ve put a link in the description below. Just go ahead and click that, fill out your
email, and it will be sent your way. If you have any questions about today’s topic,
or anything else, make sure you put them in the comments below. Also, if you like this video, give it a thumbs
up and hit that subscribe button, because that way, I know I should be making more content
like this in the future. That being said, thank you very much for watching. I wish you a very fulfilling week, and until
next time.

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